Project: Invitation & poster
Client: Handelshögskolan
People: Martin Frostner
Invitation and programme to a conference featuring Richard Florida at Blå Hallen, Stockholm City Hall. Sweden and the other Nordic countries are frequently referred to in Florida’s books. According to Florida, Sweden plays a leading role in future global growth, mainly because of its head start with regards to ‘soft values’ such as tolerance, openness and social care. The inspiration for this design comes from folk embroidery communicating a traditional low-tech creativity, in contrast to the Folkhemmet 2.0 title. Thanks to Mia Frostner and Hanne Lindberg
- Poster and invitation, front
- Backside
- Programme